Unfortunate logo


Locum is a property management company based in the country of Sweden. The designer of the logo of this management company wanted to give some unique design to this logo which he was designing. His effort later turned out to be a nightmare when people started to derive another meaning from the letter which was present of the company’s logo. People started to read Locum as “I Love Cum”, which was quite embarrassing for the famous property management company of Sweden. No one would have imagined when the logo was going through the designing phase that this will be one of the biggest logos fail in the history that ever happened to any corporate firm.